A sportsbook is a gambling establishment that accepts bets on sporting events. Traditionally, these bets are placed on whether a particular team will win a game. The sportsbook tries to get as close action on each side of a game as possible, in order to make a profit through the juice that it charges. Most online sportsbooks charge a flat fee per head that doesn’t scale with the amount of bets they take, so they can end up spending more money than they bring in some months. Pay per head services, on the other hand, allow the sportsbook to scale with the action and increase their revenue.

IGT, which debuted a kiosk for FanDuel in New Jersey, has released a terminal that will allow casinos and bars to deliver a sportsbook-in-a-box. The kiosk allows players to place individual wagers or create parlays on multiple games with a private, personal 27-inch interactive touch screen. Patrons will be able to credit the kiosk with their online betting account by swiping their membership card.

Massachusetts residents interacted with online sportsbooks over 9 million times during the first week of NFL wagering, according to GeoComply, a company that provides location data and fraud protection for sportsbooks. This is more than double the amount of activity during the same week last year, when the industry was still in its infancy.